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Building on a dream
A grocery store on downtown's edge is just a start for the man trying to revive Crosbie Heights.

Scott Smith adds new items to the computer inventory. Smith’s grocery store experience is limited to a year he spent as a convenience store clerk while in college. RYAN GLADSTONE/Tulsa World

 
By RYAN GLADSTONE World Staff Writer
Published: 7/16/2008  2:06 AM
Last Modified: 7/16/2008  2:38 AM


Watch a video of Scott Smith sharing his philosophy about building community:
tulsaworld.com/bluejackalope


A grocery store on downtown's edge is just a start for the man trying to revive Crosbie Heights.



His vision for a “funky community on the edge of downtown” includes oil paintings on the walls, corn bread mix near the couscous, and layers upon layers of blue paint.

When Scott Smith shows up to open Blue Jackalope Groceries & Co7ee at 306 S. Phoenix Ave. in Tulsa — usually clad in some variant of a blue dress shirt with khaki shorts and brown boat shoes — he is acting on an idea that had been floating around his head for years.

Smith has developed his newly opened community grocery store with the abandon of a man not encumbered by a knowledge of what is safe or practical.

He doesn’t have any experience running a grocery store, unless you count the year he spent as a convenience store clerk while attending college in Austin, Texas.

He wants to do more than just sell quarts of milk and baby carrots. He wants to help revive Crosbie Heights, the nearly 100- year-old neighborhood northwest of downtown, where many of the homes have fallen into disrepair.

“For me, a lot of what this store represents is an opportunity to re-create community,” said Smith, also the president of the Crosbie Heights Neighborhood Association.

His store, in a former Church of Christ building, underwent

a major renovation that took more than half a year to complete. Reminders of the building’s history remain, including a lone pew and a baptistery, which Smith plans eventually to convert to a koi pond.

Stephen Carr, a senior planner for the city of Tulsa, said the store is creating a buzz. He visited a handful of times to check in as Smith prepared to open. Carr said small business owners are flexible and able to respond to the community’s needs.

One of the biggest issues among residents considering relocating downtown is the availability of services such as groceries.

“I think it is a service that was missed, and it is a market niche that Scott Smith is filling,” Carr said.

Smith said he opened the Blue Jackalope with about half of the inventory he plans to carry and has been polling customers about what they would like on the shelves.

Manny Pagan walked over to shop on a recent Sunday afternoon. He picked up a loaf of Mrs. Baird’s bread and a box of Ghirardelli brownie mix to satisfy a nagging sweet tooth.

Pagan said he plans to shop at the Blue Jackalopebetween major grocery store visits.

“I’ll stop by very frequently because it’s convenient,” he said.

David Parker dropped in on another day to try one of Smith’s co(ee creations and discuss the Blue Jackalope’s serving as a hub for area gardeners.

Parker, who lives in the nearby Owen Park neighborhood, said he has known Smith for years and is glad to have a co(ee shop in the area.

“I prefer to shop with people I know, as much as I can,” he said.

Smith saidmaking the jump from employee to business owner has been gratifying.

“I think the greatest thing about having started this business is all the characters who come in the door and shop here and come in and visit,” he said. “ It has been pretty interesting so far, and I think it is only going to get more so.”


Ryan Gladstone 918 732-8103
ryan.gladstone@tulsaworld.com


Open for business

For more information on the Blue Jackalope, call Scott Smith at 582-5344. The store is at 306 S. Phoenix Ave., west of Interstate 244 and north of Charles Page Boulevard. Hours Monday, Tuesday, Thursday and Friday are 7 to 11 a.m. and 2 to 7 p.m.

Hours Saturday and Sunday are 7 a.m. to 2 p.m.

By RYAN GLADSTONE World Staff Writer

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ilovetulsa, (7/16/2008 8:57:07 AM)
What a great idea! I love community minded people like Scott who have a dream and act on it. I live nowhere near this store, but will go out of my way to shop at The Blue Jacalope.
Report Comment
Jeff in Tulsey Town, (7/16/2008 10:12:53 AM)
Fantastic! I wish Blue Jackalope the best of luck!
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MDH, (7/16/2008 11:22:36 AM)
Delightful story! I grew up with a neighborhood grocery store on the corner that also had a fresh meat counter.
Hope this store makes it. QT used to have neighborhood stores until they moved to be close to the highways.
Good Luck, Scott!

I also read Ryan's blog about how he found the article. Love his writing. He is a great addition to the Tulsa World!
Report Comment
mistern, (7/16/2008 2:26:53 PM)
We had a little corner grocery when I was growing up in the late 50's and early 60's. Times sure have changed. May the HOLY SPIRIT surround this business and protect it from these changing times. Good going Steve!
Report Comment
Traci, Tulsa (7/16/2008 2:59:29 PM)
Great story. Great for that neighborhood!
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John BA, (7/16/2008 3:16:27 PM)
As soon as he revives Crosbie Heights Wal-Mart will step in and shut him down.
Report Comment
Norm, (7/16/2008 5:56:58 PM)
Good for him! Gotta admire those that do for themselves, instead of waiting for the "gubment" to do for them!

Wal-Mart is only as successful as the lemmings who shop there allow them to be. I haven't spent a dime in a Wally world in over 6 years - and refuse to ever again. Don't miss it a bit.
I'd rather shop at Reasor's (sorry Scott - you're too far away from me!!), where the food is better - and they always HAVE SOME CASHIERS!!!!!!!!
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okie rigerunner, chetopa (7/16/2008 6:23:07 PM)
GREAT for him. I lived for several years close to where his store is. there were several small stores around there back back then in the 50`s they all did good. when they closed down Quick Trip moved in to the area which helped the people that lived around there. they did good. but they got bigger and moved out to bigger and better places. so he will do good there.but then he may end up like Quick Trip or Wally World. remember how they started. any way good for him. you have to start some where. and tha is a good place. so people enjoy while it last.
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Eric, Tulsa (7/16/2008 8:37:37 PM)
I'd like to see more of these "mom-n-pop" grocery stores in Tulsa.

The mega-marts have pretty much ruined these local shops.

Too many old folks in my neighborhood can't walk the miles to the big grocery chains and gas is getting too high to just jump in the car and drive those same miles just to pick up a loaf of bread and milk.

Report Comment
LHB, Tulsa (7/16/2008 8:38:02 PM)
Yeah Scott.
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truth4freedom, Tulsa (7/16/2008 9:13:40 PM)
Gasp, community building itself without government involvement or raised taxes! You go Scott.
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Misplaced Okie, Claremore (7/17/2008 1:04:27 AM)
Can we get an arena and ballpark up there to help him
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thedomesticgodess, eufaula (7/17/2008 7:31:23 AM)
Good luck scott. The one thing i miss about England is i could walk to the butchers the bakery etc.
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jaenosjelantru, Tulsa (7/19/2008 9:48:37 AM)
I drove by the store last week on my way to Tulsa's first dog park. I love the initiative; I hope this succeeds. Great job!
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Dazed and confused, tulsa (7/20/2008 3:02:51 AM)
Gotta say Norm is right tho. Wal-mart sucks. There are never enough cashiers. I hope Scott succeeds & this place sticks around. I also hope he doesn't get robbed or vandalized....
Report Comment
miriam, (8/14/2008 12:41:42 AM)
Great story, and of course, great work Scott. Living in the neighborhood, I've been watching this vision take shape over the past year, and it's exciting, and I know it's well worth all the effort. I would point out, however, that the directions to the store given at the end of the video are inaccurate. It is south (not north) of 3rd street and west of 244. The best way to reach the area is from 3rd and Houston downtown. Go west on 3rd, which becomes Charles Page, go under the freeway and over the railroad tracks, and you're in this historic, wonderful neighborhood, Crosbie Heights. Blue Jackalope is at the southwest corner of 3rd and Phoenix. You can also get past the railroad tracks and freeway to this side of downtown from Archer, and head south (left) on any of the streets just past that toward 3rd.
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roadhunter, (10/7/2008 8:53:58 AM)
Considering that the owner is a trust fund kid (not an insult...just a fact), you don't have to worry about him shutting down due to not being profitable. This venture isn't about making money for him, it's about doing something positive for the community, and having fun while working.
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dlparis, tulsa (1/25/2009 9:47:50 AM)
"Back in the day"these type neighborhood groceries were a part of Tulsa communities. Often over the years of "Progress", as I have driven past what I know were mom-n-pop neighborhood connections,I feel a bit melancholy. How often I've thought of their "rebirth". Kudos to you. For those moments of your economic uncertainty, you can draw upon the fact that those who are coming in are not only grateful for the convenience, but that you are creating unity and memories for the neighborhood folks.
Report Comment
mar_jacks, Tulsa (3/25/2009 1:03:44 AM)
I am pleased to see that you are making a difference in that neighborhood. I was down there just about two weeks ago and was in tears almost. My grandparents lived on 4th Olympia and when they past my dad got the property. My dad sold it but the people that bought sold it back to him cause they were moving and needed the cash. Well to get down to it i was in the area and wanted to see what the poperty looked like and it was really sad. No paint and a tarp in my grandparents window. I hope you will encourage others to make it more safe to live. I am sad to say but the street people live close by and you have to have bars on the windows. I did see the Blue Jackalope. I hope it does well. Thanks
 

 
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