Here are some techie tools women adore

BY JASON ASHLEY WRIGHT World Scene Writer
Tuesday, January 19, 2010
1/19/10 at 8:53 AM


As a college student with an internship, Lindsay Heimdale is very much on the go.

Although she constantly needs to check e-mail for various projects, she does not, however, have to settle for standard technology and its otherwise boring accoutrement.

That's why she has a Netbook — a smaller version of a laptop, with a 7-by-11-inch screen.

"The Netbook fits my lifestyle and my needs perfectly," said Heimdale, who's also the operations supervisor at the Best Buy store at 5520 E. Skelly Drive.

She's noticed an increase in women taking more of a shine to technology. Women used to be intimidated walking into a big electronics store, she said, but that's changed.

And some of the products in those big electronics stores are geared toward women. Heimdale pointed out a few favorites, as well as brands she recommends for each.

Netbooks

Price: $400 or less for most

Brands: Toshiba, Samsung, Acer, Asus

It's basically a smaller version of a laptop.

Meant mostly for online browsing and short documents, Netbooks are easy to slip into purses and backpacks.

Plus, they're less expensive than laptops and are more convenient for women on the go.

Many women are purchasing these as a secondary computer — something they can stash in their bag on the way to take the kids to soccer practice or while running other errands.

Digital books

Price: $200-$400

Brand: Sony

For those not in the know, e-readers allow you to download your favorite authors' works — whole series, even — onto a digital book.

Not much bigger than the iPhone, e-readers are perfect for busy women and travelers, enabling you to pull your own personal library and have it with you in your purse pocket, Heimdale said.

A typical one can hold about 350 e-books on 512MB. Sony's Daily Edition digital book has 1.6GB of memory, so twice as many books can be stored on it.

Of course, these were popular during the holidays, so some are on back order, but new ones will be coming out this year with evolved touch screens.

Bluetooth headset

Price: $80

Brand: Motorola

Working in the customer service area, Heimdale "can't tell you how many times a woman exchanges a Bluetooth headset because it didn't fit in her ear."

Motorola's Bluetooth, however, is designed for the fairer sex, with parts that fit. In fact, the slogan for it is "Listen like a woman."

"Your Shape"

By Jenny McCarthy for Wii Fit

Price: $69.99

This program personalizes a fitness program for your body so each workout helps you achieve your goals.

A camera detects your moves so you can exercise without controllers. You need the Wii console to play it on, and it's about $200.




Fondue for the cure

The Melting Pot at RiverWalk Crossing in Jenks is combining gadgetry and philanthropy for its next ladies’ night event.

Women are invited to make their reservations now for “iFondue,” which features a delicious four-course meal and a serving of Best Buy’s chic lines of cell phones and camera and computer accessories for women.

Starting at 5 p.m. Monday, women can peruse and purchase gadgets, as well as network and nosh. A portion of the evening’s revenues will go to St. Jude’s Children’s Research Hospital.

St. Jude’s might not be local, but it’s important to remember that it has patients from across the country, including Oklahoma and our community, said Melting Pot’s owner Becky Chapman.

Besides, the research at St. Jude’s, the country’s leading pediatric cancer research and treatment center, is shared with other hospitals.

“Children everywhere benefit,” Chapman said.

Other highlights for the evening include awesome door prizes, as well as the former TV anchorwoman Cindy Morrison, who will greet guests and take orders for her coming book, “Girlfriends 2.0.” A percentage of the evening’s sales also will be donated to St. Jude’s.

Tickets are $50 each, with $25 donated to St. Jude’s, Chapman said. By the way, Best Buy will donate a portion of its electronics sales at the event to St. Jude’s.

To reserve your spot, call 299-8000. And to learn more about St. Jude’s, visit tulsaworld.com/stjude.


Jason Ashley Wright 581-8483
jason.wright@tulsaworld.com
Associated Images:

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"Your Shape" fitness program for Nintendo Wii featuring Jenny McCarthy ($69.99, Best Buy).



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