Tulsa-area home-stager earns national recognition
BY BRAVETTA HASSELL World Scene Writer
Tuesday, January 15, 2013
1/15/13 at 6:09 AM
Tulsa metro-area home-stager Cindy Gasior, of Transitions Home Staging, has been named one of the 10 finalists in the competition for the Real Estate Staging Association's award for Best Occupied Stagings North America, further putting home staging in this region of the country on the map.
The contest is one of several competitions held by the national trade association each year to recognize home-stagers, who must be members of the organization to participate. Only RESA members can vote on the entries in each of the categories.
"It's kind of a validation of the work we're doing in this part of the country and a testament to my proactive Realtor partners and wonderful sellers," said Gasior, who was hired this fall to decorate and furnish the housing for the cast of "August: Osage County."
"In our part of the country, staging is in the early stages. So I think it's exciting."
In home staging, either a professional or a homeowner is de-cluttering, rearranging and accenting around design principles and current trends. It's designed to capture potential buyers' interests, which have been well-researched. The goal is to sell the house quickly and at least at its listing price.
High school English teacher Deborah Bendler took some home-staging guidance from another home-stager - Emily Bendler of Sell Smart Home Staging - when she wanted to sell her house quickly once she retired. Less than two weeks listed on the market, Bendler's Brookside residence, her home for nearly 30 years, had a buyer.
"The really amazing part was that I received the offer before the first advertised open house was over," Bendler said in an email. Check out Bendler's story at tulsaworld.com/bendlerstaging
Gasior said these days, a person can't put a front sign in the yard and wait for their home to sell. She thinks the change in the housing market made for a sharp rise in competition among sellers - who could set their home apart from the rest. Plus buyers are busy, "they don't want projects, they want a fresh home," she said.
Gasior finds out the final results of the competition later this month at RESA's Home Staging Convention happening Jan. 31-Feb. 2 in San Francisco.
For more information on the Real Estate Staging Association, visit tulsaworld.com/resa
Original Print Headline: Home-stager's talent nationally acclaimed
Bravetta Hassell 918-581-8316
bravetta.hassell@tulsaworld.com
Associated Images:
Books organized by color and other items fill a cabinet in a Tulsa house decorated by local home-staging professional Cindy Gasior. Gasior says the days are over when a homeowner could just put a sign in the yard and wait for a house to sell. MATT BARNARD / Tulsa World
Cindy Gasior, a home-staging professional, sits in a Tulsa house that she decorated. Gasior is a finalist in a national home staging competition. MATT BARNARD / Tulsa World
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