CEO of IBM sees 'big data' as company's priority this year

BY Wire reports
Saturday, March 09, 2013
3/09/13 at 4:52 AM


International Business Machines Corp. CEO Ginni Rometty sees "big data" services, which let customers mine vast troves of information to make better decisions, as the company's biggest focus this year.

"It's certainly everything around big data and analytics," Rometty told Bloomberg News late Thursday when asked about IBM's priority in 2013.

She had just given a speech to the Council on Foreign Relations in New York, where she emphasized that data will give companies and governments a competitive advantage.

"I want you to think about data as the next natural resource," she told the audience of business and political leaders. Data-based insight helped reduce crime by 30 percent in Memphis, Tenn., and correctly predicted the outcome of swing states for President Barack Obama's campaign, she said.

For IBM, the capabilities are helping it break into new overseas markets and sell services covering a wider range of tasks - from traffic management to weather monitoring to payroll. About 80 percent of growth is coming from outside the U.S., she said.
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Ginni Rometty: This year's focus is "certainly everything around big data and analytics," the CEO of IBM said.



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