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Ball in Tulsa's court: Investors are facing a September deadline

Local investor Patricia Chernicky (left) talks about the potential for a Tulsa-based WNBA team during a press conference Wednesday at the BOK Center. Also pictured are Mike Neal of the Tulsa Metro Chamber (second from left), Tulsa Mayor Kathy Taylor, investor Bill Cameron and investor David Box. STEPHEN HOLMAN/Tulsa World

 
By LYNN JACOBSEN World Sports Writer
Published: 7/23/2009  2:28 AM
Last Modified: 7/23/2009  10:40 AM

An investment group faces a September deadline in its attempt to bring a WNBA franchise to Tulsa by the start of the 2010 season.

As first reported on tulsaworld.com Wednesday, a group of investors — led by Oklahoma City businessmen Bill Cameron and David Box — discussed their efforts to bring a professional women's basketball team to Tulsa. Women's National Basketball Association President Donna Orender also outlined the key factors it will take for Tulsa's group to land a franchise.

"We've been working on this for a year," Cameron said. "The league knows we are building momentum. So this is really our chance to do it. They might give us a couple of weeks, but pretty much Sept. 1 is the hard deadline."

Cameron said the investment group faces three key issues in landing a team: generating a larger group of investors from the Tulsa community, finding corporate sponsors and building a season-ticket base that will convince the WNBA that Tulsa wants a team.


Tulsa World Sports Editor Mike Strain’s blog: I don’t know if it will work, but I’m rooting for them.

Related stories: Given the chance, WNBA can succeed.

Group has deal with BOK Center.

Q&A: On the WNBA.

Q&A: WNBA President Donna Orender.

"Without the support of the citizens, this will not happen," Cameron said.

The BOK Center press conference attracted a crowd of about 75 that included University of Tulsa women's basketball coach Charlene Thomas-Swinson and her staff, and Ashley Paris, a member of Oklahoma's Final Four team this season.

They watched in the BOK Center Grand Lobby as investors presented their plans in front of a backdrop with the message: "Tulsa: A Major League City." In the BOK Center arena, the scoreboard displayed a video montage of WNBA highlights.

"I think it's great," Paris said. "It's a great opportunity for the city. Obviously, I had a great experience here (in Oklahoma). Knowing the way that Oklahomans support basketball here, I think it will be great. The arena is beautiful. I would love to play here. If there's a team here, I would love to be a part of it."

Cameron, Box and others in the investment group didn't offer details of how much money has been raised or how much is needed to land a franchise. However, Cameron did say the group was "approximately two-thirds of the way" toward its goal.

According to multiple sources, an investment in the range of $6 million to $10 million is needed to land a WNBA franchise.

Orender said the primary factors that would determine if Tulsa got a team were team ownership, management, ticket sales, corporate sponsorships and the ability to reach a deal with the BOK Center.

One part of that equation appears to be finished. The BOK Center and the WNBA group have reached an agreement in principle, said BOK Center General Manager John Bolton.

Tulsa could join cities like New York, Chicago and Los Angeles in the 13-team league. Tulsa would be the league's smallest market.

"When you look at the business model and the scale of the WNBA, a city like Tulsa can be enormously successful," Orender said. "If we didn't believe that this was truly an option and a city that's going to step up and be successful, we wouldn't be here."

Last week, Tulsa Mayor Kathy Taylor sent an e-mail to BOK Center premium seat holders asking for their support of the WNBA. Taylor, who spoke at the press conference, hosted an event at her home Wednesday in an effort to generate support.

Orender cautioned not to read too much into her appearance in Tulsa.

"It's not done," she said of Tulsa's work in landing a franchise. "I have visited with other cities."

Orender said four other cities also are seeking teams but didn't name those cities. She said Tulsa is the furthest along in the process.

"They have passed the ultimate test in terms of continuing to display their interest and commitment to women's basketball," Orender said. "The model they put together, their commitment to Tulsa, their willingness to really contribute if you will is a real community asset. They believe in this city, and it is something that I think the citizens of Tulsa will partner with them and together create success."

Of the 13 WNBA teams, seven are owned by NBA teams. Six of the WNBA franchises follow the model Tulsa seeks to use — an investment group that is financially independent from an NBA franchise.

The WNBA season runs from June through mid-September, with playoffs that follow.

Said Cameron, "The momentum we are building leads me to feel we are going to get it done. We still have a lot to do in a short amount of time."

WNBA BY THE NUMBERS

1997 First season

13 Teams in league

$18 Average ticket cost

7,975 Average 2009 attendance (to date)

45 Olympians

96% of players have graduated college

8% of league players are mothers

WNBA Fast Facts

League founded: 1996

First season: 1997

Teams in league: 13

Western conference: Los Angeles Sparks, minnesota Lynx, Phoenix mercury, Sacramento monarchs, San Antonio Silver Stars, Seattle Storm.

Eastern conference: Atlanta Dream, Chicago Sky, Connecticut Sun, Detroit Shock, Indiana Fever, New York Liberty, Washington mystics.

Players per team: 11

League season: regular season begins mid-may and continues through mid-September followed by playoffs.

Average ticket cost: $18

Average 2009 attendance (to date): 7,975

45 olympians.

96 percent of players have graduated college.

8 percent of league players are mothers.

Seven teams have suspended operations, folded or relocated since 2002.

In 2007 and 2008 the WNBA enjoyed attendance increases, including 46 sellouts in 2008.

Merchandise sales are up more than 36 percent.

Currently involved in an eightyear television deal with ABC and ESPN. The league features 36 nationally- televised games on ESPN2 and ABC; 70 televised games on NBA-TV. Games are broadcast to 194 countries, WNBA President Donna orender said.

Whitney Tisdale, daughter of William Tisdale and niece of Wayman Tisdale, is the organization’s first hire, investor David Box announced.
Lynn Jacobsen 581-8461
lynn.jacobsen@tulsaworld.com
By LYNN JACOBSEN World Sports Writer

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COMMENTS 
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43 comments have been made for this team so far. Tell us what you think below!

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Some reader comments for this story were copied from "Investment group has Sept. 1 deadline to land WNBA team for 2010 season," which was published on 7/22/2009.

Report Comment
hootie, Tulsa (7/22/2009 2:13:05 PM)
Hey investors, save your money. The WNBA is struggling in every city that it is in. The NBA D-League team is struggling in Tulsa too.
Report Comment
Art Vandelay, Tulsa (7/22/2009 4:16:03 PM)
I agree. Spend your money on getting a MLS team or copy (ugh) OKC and try for an actual minor league hockey team. The WNBA would last at the most 2 years here.
Report Comment
predidentford, wellston (7/22/2009 7:39:03 PM)
They must not be basketball fans. My wife and I ready to make 100 mile drive to Tulsa to watch games.
OU had over 9000 per game last year and 10,000 the previous year, OSU had over 3000, add all the other state schools grade school through college that have girls basketball, then that is alot of potiential fans.
There has been a girls game with over 13,000 in attendance each of the last two seasons, so get it done and bring on the season tickets.
Report Comment
Marathonman, (7/23/2009 6:03:49 AM)
I am a basketball fan and agree with the first two....the WNBA is unwatchable and unfollowable (if that's a word). 75 people showed up for the news conference - that's seems to me to be about the same number that will show for the games when the new wears off.
Report Comment
Steff M, Claremore (7/23/2009 6:27:32 AM)
Like watching paint dry. Just say no.
Report Comment
jctblue, (7/23/2009 6:45:08 AM)
Tulsa would be the smallest market? Tulsa would be smaller than the market for the Connecticut Sun??
Report Comment
TU Homer, (7/23/2009 6:55:40 AM)
some people aren't just basketball fans, but are fans are women's basketball. Tough marketing, but it's certainly possible to be relatively successful in women's sports.
Report Comment
BigOkie, (7/23/2009 7:34:08 AM)
First the league needs to be viable. Currently it doesn't seem like it is.
Report Comment
@HomeInTulsa, (7/23/2009 8:05:36 AM)
Save money Investors. Seek out an AHL team. Please.
Report Comment
WilliamTheArtist, (7/23/2009 8:23:41 AM)
I am not against the womens basketball possibly coming to Tulsa. But would hope that our leaders are trying to get MLS in Tulsa. Soccer has continued to grow here and would likely attract a lot more people. I can also imagine they are doing this to help the BOK Arena, we have it, lets try to use it to its fullest potential. But dont forget about soccer if your aiming to get a sports franchise in Tulsa.
Report Comment
Have that, America (7/23/2009 8:25:07 AM)
Don't bring this here...its a waste. And when it fails that will only make other teams that would succeed second guess coming here.

we should have a AAA baseball team. don't get me wrong, I love the drillers, but tulsa is a bigger city, better market than most of the texas league, and will have the best facilities especially after the new stadium is done.
Report Comment
hmmmmm, (7/23/2009 8:34:34 AM)
I think the WNBA could be successful in smaller markets where they don't have to compete with the NBA and other major sports for attention. At first glance I was skeptical, but I actually think it's a good strategy for the WNBA, even if they don’t choose Tulsa.

Let's say there are 800,000 people in this area. If 10% of the people in this area are casual fans and go to 2 of the 17 home games (34 games in a season), then the team would attract nearly 9,500 people per game. That’s 153,000 for the season, which would put you in the top 5 in the league for attendance in 2008. Surely the team would also draw families with basketball-playing daughters not only from this area but from northwest Arkansas, southwest Missouri and even OKC. And I’m not even figuring in season tickets bought by bigger fans and corporate sponsors. I don't know how realistic all this is, but it doesn't sound too far-fetched. I'm not a huge basketball fan, but I'd try to support the team as much as possible if a team came to Tulsa.
Report Comment
tulsandn, Boswell / Tulsa (7/23/2009 8:34:39 AM)
Tulsa will never support any kind of sports franchise, they have a nationally ranked div-1 football team that they can't get 10,000 fans in the stands....

I say, just give on sports in Tulsa in general....

If you try and ride a bike there people curse you and drive close to scare you and in some cases, they get to close and "accidently" run you over....

Sports in Tulsa will never succeed....Every franchise that was ever brought there failed....The college baseball team made it to the college world series and they don't exist anymore....Just give up on sports, Tulsa is a sports blackhole....
Report Comment
hmmmmm, (7/23/2009 8:38:29 AM)
Actually, 9500 per game would be more than 160,000 for the season
Report Comment
tulsandn, Boswell / Tulsa (7/23/2009 8:49:08 AM)
We don't need outsiders coming into our town & laughing at us....Keep them away!!!!
Report Comment
Non-BUBBA, Tulsa (7/23/2009 9:01:11 AM)
I'm seeing a trend here...I am thinking that folks just see being negative as a hobby. I guess if you don't like the sport, don't go. There is no way to determine if it will work without actually TRYING. "if man were meant to fly..."
Secondly, why can't we renovate the current driller stadium at the fairgrounds into a soccer pitch and try for a MLS team?
Also, AAA baseball, and AHL hockey would be awesome!!! But then, there are so many ways to be negative about all this..."The BOK is a waste, it'll never work, there's no parking.. la la la" Geez People, get some prozac!!!!
Report Comment
GoldenDriller1, Out of State (7/23/2009 9:01:48 AM)
What a WASTE of $$$. Not a smart investment, the leauge is on the brink of colapsing.
Report Comment
rocket, (7/23/2009 9:09:12 AM)
Memo to Donna Orender: Disregard everything you read on this message board as largely unrepresentative of the city. This board is a frequent refuge of negativists, angry bloggers, malcontents and generally grumpy people who are against almost anything that upsets their daily status quo. If they had prevailed a few years ago, the magnificent BOk Arena you visited Wednesday wouldn't exist. Fortunately, they didn't prevail. They rarely do. All they have is this sad message board.
Report Comment
Non-BUBBA, Tulsa (7/23/2009 9:15:59 AM)
ROCKET,, YOU NAILED IT!!!!
Report Comment
Golden Hurricane, Tulsa (7/23/2009 9:22:34 AM)
"Without the support of the citizens, this will not happen," Cameron said.

That being said, let's hope the citizens speak a loud NO to this!

Before any of you make some stupid comment about people who think this way just don't want Tulsa to progress, STOP! I absolutely want to see Tulsa grow, but if you think the WNBA is growth then you are the one with the thinking problem.

The WNBA is the butt of every joke on Sportscenter. There is not one shred of this league that is taken seriously by the mainstream sports fan. I love Tulsa, I want the best for this city...the WNBA would be an embarrassment to our city, period.

The league is plain and simply the most unwatchable product in all of sports. If it does end up here, I won't be rooting against it, but I can guarantee you that it has NO CHANCE to succeed. Would you pay money to watch paint dry?? I know I won't!

Note to investors: FOR THE GOOD OF YOUR FAMILIES, SAVE YOUR MONEY AND INVEST IN SOMETHING MORE WORTHWHILE!

Peace...out!
Report Comment
hmmmmm, (7/23/2009 9:49:44 AM)
I consider Boswell to be outside Tulsa.

The WNBA won't be an embarrassment to the city. It will only be an embarrassment to the WNBA if the WNBA fails. No one will look down on Tulsa if it fails. No one will look down on Connecticut or Indiana if the WNBA fails.

9,500 per game may be hard to do, but we only have to draw more than 3,600 per game to be better than Chicago, the team with the worst attendance in the league in 2008. My hunch is we could draw somewhere in between. The Chicago WNBA team has to compete for attention with major sports teams like the Bulls, Bears, Cubs, White Sox, Blackhawks, etc.

A lot of marketing money will have to be spent to make a WNBA team a success here. You can't just put a team here and think people will automatically come. You'll definitely have to put a lot of effort into selling each game as an event and make sure it has top of mind awareness. I’m sure that’s what they’ll try to do if Tulsa gets a team.
Report Comment
davidlinda1020, Tulsa (7/23/2009 9:57:03 AM)
I support this great opportunity for the city Tulsa. Where and who do I get in touch with for a job to help this team?
Report Comment
Non-BUBBA, Tulsa (7/23/2009 10:07:51 AM)
Also, as I understand it, this isn't costing taxpayers anything, so what the hey??
Report Comment
Sioux Rose, Inola (7/23/2009 11:03:02 AM)
The WNBA All-Star game will be aired locally at 2:30 pm on Saturday, Channel 8. I invite everyone and especially those of you who have doubts about the success of a team in Tulsa, to take a look with an open mind.
Report Comment
quester, Tulsa Area (7/23/2009 11:23:28 AM)
Anyone looking for ways to support this effort might try doing a search for "wnbatulsa"at a dot com

There's a checkbox there for those interested in season tickets as well as a contact link.

I myself will wholeheartedly support all efforts to get the WNBA to Tulsa.
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