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Record pace seen for OSU tickets
Holder projects sales will likely exceed 42,000 this season.

OSU football coach Mike Gundy addresses fans during the Cowboy Caravan on Thursday in Tulsa. CORY YOUNG/Tulsa World
 
By BILL HAISTEN World Sports Writer
Published: 7/31/2009  2:23 AM
Last Modified: 7/31/2009  8:24 AM

Before Thursday's Cowboy Caravan event at the Renaissance Hotel, Oklahoma State football coach Mike Gundy was asked what message he most wanted to convey to the fans.

Gundy smiled and replied, "Buy season tickets."

Apparently, it's a message that already has resonated.

Athletic director Mike Holder expresses confidence that, for the second consecutive year, OSU will break the school record for season-ticket sales.

OSU has exceeded last year's public season-ticket sales total. In 2008, OSU sold 29,993 season tickets to the public and 9,983 to students for an overall school-record total of 39,976. Currently, OSU has sold slightly more than 31,000 season tickets to the public. Holder expects to sell at least 10,000 student season tickets.

Holder projects that OSU's overall sales total could range from 42,000 to 44,000.

The Cowboy Caravan pep rally attracted a crowd of 950 the largest ever for a Caravan in Tulsa.

"You see our fan support grow each year," Cowboy linebacker Andre Sexton said on Monday, during a Big 12 Media Days interview in Irving, Texas.

"Our fans are so excited about our team and our stadium. People want to be a part of what's going on at OSU."

In part, brisk ticket sales can be attributed to the significance of the opener the Sept. 5 clash with Georgia at Stillwater.

The Georgia date is designated by the OSU athletic department as this season's premium game, meaning that OSU fans may attend only if they have purchased a season ticket. Except for the 5,000 tickets allotted to the University of Georgia, no single-game tickets are available for Georgia-OSU — the first game played in the completely renovated Boone Pickens Stadium.

OSU debuted its premium-game policy last year. Admittance to the Bedlam showdown with Oklahoma was limited to Cowboy fans who possessed season tickets.

Referring to the current sales pace, Holder said, "You don't give all of the credit to the policy, but it had to be a factor. The more prominent factor is that we had a good football team last year, we have a chance to be really good this year, and we have a very attractive home schedule.

"The whole premise (of the premium-game policy) was to change the mind-set of our fan base and potential fan base. There is more value in purchasing a season ticket. This is not an attempt to sell out the Georgia game. This is an attempt to sell out every game."

Before Thursday's program began, fans gathered in small conversation groups. The hottest topics seemed to be the Georgia game and the possibility that OSU may secure a position in the Associated Press' preseason poll.

"I'm extremely happy for the Oklahoma State people. I really am," Gundy said. "There's been a lot of hard work and commitment. There's a lot of talk about what (Boone Pickens) has done for the school, and we couldn't have done this without him. But there has been a massive amount of Oklahoma State people who have stepped up alongside Mr. Pickens. So we're happy that the fans are able to enjoy this."

OSU season tickets

A review of OSU’s football season-ticket sales and attendance averages

2004

Season-ticket sales total.......38,674
Attendance average............. 46,805

2005

Season-ticket sales total......37,000
Attendance average............. 44,860

2006

Season-ticket sales total...... 32,903
Attendance average..............40,954

2007

Season-ticket sales total......33,400
Attendance average..............40,024

2008

Season-ticket sales total.......39,976 (school record)
Attendance average..............48,254 (school record)

2009

Season-ticket sales (proj.) 42k-44k
Bill Haisten 581-8397
bill.haisten@tulsaworld.com
By BILL HAISTEN World Sports Writer

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COMMENTS 
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23 comments have been made for this team so far. Tell us what you think below!

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Report Comment
Graybeard, Tulsa (7/31/2009 6:09:54 AM)
If Holder wants to sell the stadium out for every game, he should reconsider his policy on single-game ticket sales. He's shooting himself in the foot and depriving the program of needed dollars. Game day ticket sales of the leftovers.........
Report Comment
Mimosa_House, Tulsa (7/31/2009 6:52:37 AM)
Pretty sure Mike Holder can be trusted to run the athletic department and ticket sales. I mean, didn't the guy make money for the GOLF TEAM!? That's almost unheard of in collegiate athletics!
Report Comment
colin1497, Shawnee (7/31/2009 7:15:40 AM)
I have my 7 season tickets. What's your problem, Graybeard?
Report Comment
pat, Kiefer (7/31/2009 8:12:11 AM)
Getting tickets for their premium games is still not an issue. I got my bedlam tickets last year at face value right in front of the stadium...
Report Comment
FAT MAN, BA (7/31/2009 8:44:38 AM)
I am so proud of OSU and the coaching staff... Finally for a chance at the big show!!! Better than choklahoma...
Report Comment
NN, (7/31/2009 9:14:43 AM)
OSU will continue to set revenue and ticket sales records because of this policy and people like Graybeard will still refuse to see that it works. What an ignorant fool.
Report Comment
Arbythree, Tulsa (7/31/2009 9:48:36 AM)
This is good.
Report Comment
Arbythree, Tulsa (7/31/2009 9:54:17 AM)
Ofcourse, there was only one way to go.
Report Comment
pistolp, texarkana (7/31/2009 10:09:48 AM)
Record attendance last year and record season ticket sales this year. I think Holder is right on with his policy. Looking forward to being sold out in lower seating area every game - and in a few years all the suites will be sold.
Report Comment
MexiMike, Tulsa (7/31/2009 11:04:40 AM)
Graybeard, the stats are right in front of your face on the article. Ticket sales went UP with the new season ticket policy, not down. His plan has increased ticket revenue.

Why is that so hard for you to see?
Report Comment
soonersrule, (7/31/2009 11:12:53 AM)
Big show in Stillwater. Is Garth Brook's playing a concert at Gallagher Iba or have I missed something? Choklahoma is a good one.
Report Comment
soonersrule, (7/31/2009 11:14:32 AM)
OSU will have close to 50K for the Georgia game if ticket sales can reach 42 to 44K. That would be a really nice crowd for the opening of the new stadium.
Report Comment
Graybeard, Tulsa (7/31/2009 11:55:06 AM)
So what is wrong with selling single game tickets the day of the game? Some folks don't want to buy a season ticket.....like me. I'm a graduate of the University of Oklahoma and a big OU fan. I like watching the Pokes, too.....and hope they win every game but bedlam. Sure makes our rivalry more fun!
I know that forcing the OSU fans to buy season tickets raises revenue.......I'm NOT an ignorant fool, NN. I know marketing techniques very well. Seems to make perfect sense to sell those leftover tickets the day of the game.....make a few extra bucks. Pay for a new Pistol Pete head or something.
Report Comment
Mimosa_House, Tulsa (7/31/2009 12:05:12 PM)
Have you ever complained to your local supermarket about being forced to buy multiple eggs at once? Ever popped a carton open and taken a single egg to the register?
Report Comment
Steff M, Claremore (7/31/2009 12:11:04 PM)
Too bad you can't take that one back, huh Mimosa? That's bad.
Report Comment
Arbythree, Tulsa (7/31/2009 12:11:38 PM)
I agree Graybeard.

And pay no attention to Mimosa_House, she is just trying to EGG you on.
Report Comment
Ignatz, Broken Bow (7/31/2009 1:31:19 PM)
I have mixed feelings about this. So many of my friends went to OSU (I'm a hundred years old)and just flat out loved the place...and the first big time game I saw was an OSU whipping of OU (Phil Cutcheon's 2nd consecutive win), that I was kind of rooting for them...(met the tall movie star looking coach after Cutcheon at the Petroleum Club and seemed like a nice guy)and then TU started playing them and I hated it when OSU beat us, so I rooted against them. The little "Pat" something or other coach with whiney voice and glasses was kind of funny and I liked him, but Jimmy Jones was a turn off. Gundy is a whack job and I keep thinking about how I want to see him and the whole Boone Pickens thing crater but there are so many decent people wanting OSU to do well. I suppose I want them to succeed to a certain point. Beating OU and Texas is okay, but it's also ok if they lose to everyone else. Does this make any sense?
Report Comment
CowboyBobDog, Creek Cty (7/31/2009 2:35:30 PM)
Ignatz, I'm sure that makes sense on some planet. Arf, Arf.
I was also at the game you mentioned and it was more of a squeaker than a whipping, but we take'm anyway we can get them. It sure was cold that day.

(Bobdog remembers that was the first year of the red helmets with OU on the side.)
Report Comment
Art Monk, (7/31/2009 4:53:39 PM)
Graybeard? More like 'gaybeard.' HA HA. Zing! (scans room for people laughing)
Report Comment
PIRANA, Tulsa (7/31/2009 5:03:39 PM)
The proof is in the win column...everything else is irrelevant. It is a pretty nice facility and stadium now...guess if you build it they will come..and keep on coming if you keep on winning. Good chance for the Pokes to go far this year! GO POKES!
Report Comment
oldnorthroad, (8/1/2009 7:17:30 AM)
I will be interested to see the statistics for 2010-2011. They are banking on the Georgia game big time to push up ticket sales, which is understandable. Without a marquee game of that nature in 2010, the attendance increase might level off.

Regardless, things do seem to be moving in the right direction.
Report Comment
shaw411, Scottsdale, AZ (8/1/2009 4:00:46 PM)
Yawn......
Report Comment
2ndjoyce, BA (8/1/2009 4:01:53 PM)
Would you like a pillow, shaw? LOL!!
 

 
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